In plain words
He wishes that all should honour him, but makes no effort at all to honour others. What is the reason for this? Selfishness, Ajñāna and Ahaṅkāra. Only on the day this selfishness goes does man enter upon the good of others. As the mist vanishes through the rays of the sun, so man's Ajñāna melts through the essence of God's Prema. This Prema is not somewhere far away. Prema is in the heart of every man. We must grow it. We must grow Prema with those in our home. Then we must develop this Prema in the village. Through the village we must develop Prema in the state. Through the state we must spread Prema in the country. In the end we must turn the universe itself into Prema. Prema is a seed in the individual and spreads through the universe. So if we would experience Prema for the universe, we must develop Prema in the individual. We must believe in this very Prema as God.
There is no man who does not believe in the principle of Prema
In the world we long for many forms. All those forms are our fancies, but Prema is a form we see before us. Theist or atheist, half-believer, yogi, enjoyer or renouncer, there is no man who does not believe in the principle of Prema. The one form of God all accept is the embodiment of Prema alone. So the path of Prema is to develop such Prema and try to reach the One who is full of Prema through Prema alone. This is the path of Bhakti. The Gopīs are the examples of such a path. The emperor of the kingdom of Bhakti is Nārada. Entering all the worlds, Nārada proclaimed this Bhakti, gave others the joy of it, and enjoyed it himself. It was through the power of such Prema that Prahlāda too came to joy. It was because he thought always of Nārāyaṇa that his name Prahlāda became true. Pra-āhlāda means one who has experienced joy in its complete form: that is the meaning of Prahlāda.